What is Skin?
Skin is the largest organ of human body, making it one of the most complicated organs too. With multiple layers with different functions, skin provides body with multi layered protection. It not only acts as a barrier to the body but also impacts directly to one’s health. Human skin takes on different thickness, colour and texture on different parts of the body. The skin is made up of 3 layers: Epidermis, Dermis and Subcutaneous fat layer known as hypodermis. As person ages, the skin exhibits striking tropical differences due to exposure to the sun, leaving the skin unprotected, dry, and wrinkled. With effective actives, products and proper care, our skin can be nourished, protected, and even restored from the already caused harm.
Insta Hydrating:
Just like our internal body, skin needs hydration for it’s proper function. Hydration plays an important role on the overall health of the skin. Dehydrated skin looks dry, dull and wrinkled. Proper hydration is required for the outermost layer of skin to flush away toxins and carry nutrients to the skin’s cells. It also helps in making the skin healthier, smoother and softer.
Primary function of HA is to retain moisture providing hydration to all skin types, even to sensitive acne-prone skin. In the form of serum, HA penetrates quickly into the skin, hydrating it on a deeper level. Serum helps bind water to collagen, trapping it in the skin contributing to a plumper, dewier, and more hydrated look.
HA acts as a skin moisturizer also functioning as a barrier against moisture loss. With continuous usage the serum may help in increasing the skin’s natural hyaluronic acid production acting as an anti-aging active.
With emergence of modern science, hyaluronic acids are used as one of the imperative components of cosmetic and nutricosmetic products. With proper combination with other actives HA gives excellent hydration to the skin from a deeper level, rebuilding the skin texture.
It's a potent blend of three Australian native super berries, combined with their unique ability to fight free radical damage while rejuvenating and restoring skin radiance. This exclusive fusion of berries is clinically proven to increase short and long-term skin hydration, provide antioxidant protection and stimulate hyaluronic acid production.
Wildberry harvest in serum moisturizes, strengthens, brightens and revitalizes the skin. Since wildberry is an antioxidant, it helps in repairing skin naturally by fading out blemishes or pigmentation, reduces inflammation, and brightens the skin complexion in process.
Paired with hyaluronic acid, wildberry harvest stimulates the production of natural HA helping to rebuild the texture of skin.
HA is a naturally occurring sugar molecule in skin working towards the retention of moisture needed, also keeping the skin tissues healthy and well lubricated. The primary function of HA is to trap water inside tissue cells.
HA helps in decreasing the depth of wrinkles and also helps to enhance skin hydration, firmness and elasticity
Wildberry Harvest™ AF is a power packed molecular bioactive complex derived from 3 indigenous Australian super berries: Pepperberry, Riberry, Muntaries which holds abundance of vitamins, antioxidants and balancing minerals, releasing a super natural boost of rich- nutrients for the dermal layers of skin.
Wildberry Harvest AF shows excellent hydrating and healing properties in addition to being antioxidant.
Wildberry harvest moisturises, strengthens, brightens and revitalise the skin.
Hydrates the skin keeping it healthy and firm
Helps in improving the elasticity of the skin
Helps in enhancing the plumpness and smoothness of the skin
Helps to moisturize and nourish the dry skin
Works as an antioxidant and anti-aging
Boosts the function of diminishing the appearance of wrinkles and fine lines
Active Ingredients
Hyaluronic Acid and Wildberry Harvest™ AF
Some of the other ingredients that help the product in being more effective::
• Propylene Glycol is a moisture retaining ingredient.
• Sodium hyaluronate is excellent for reducing dryness and wrinkles.
• Caprooyl Tetrapepitide-3 helps in repairing the skin and increasing the smoothness.
• Lecithin improves skin texture and promotes hydration.
• Pullulan helps in promoting firms to the skin.
• Triethylene Glycol is a fragrant agent.
• Allantion helps to heal the skin and simulate the growth of new tissue.
The serum could be used for all types of skin; oily, normal, dry and sensitive, and acne-prone, and also by all gender.
1. What Is a Face Serum?
Face serum is a set of concentrated skincare ingredients that help to address specific skincare concerns. The components are made up of small molecules and can penetrate deep into the skin and nourish the skin layers beneath the surface. This feature makes serums very effective in treating specific skin issues like wrinkles, etc.
2. How does a serum differ from a moisturizer?
Though a serum is similar to a moisturizer in many aspects, there are many distinguishing aspects. A moisturizer has various ingredients to make it feel soft on the skin's surface, like vitamin E, mineral oils, etc. These ingredients act as a sealant that rests on the skin's surface, prevents moisture evaporation, and makes it softer. On the other hand, a serum has less of such surface sealing ingredients as its purpose is to penetrate deeply at a cellular level and deliver targeted results.
3. What is the best time to use a serum?
They are used both during the day as well at night. It is best to apply it soon after cleansing and toning. When applying serum in the morning, follow it up with sunscreen. If you use the serum at night, then top it up with a moisturizer. Do not layer too much at night, as doing so will not enable the skin to breathe easily.
4. Can I use the serum if I have skin problems?
Serums are concentrated. Hence, if one has sensitive skin or is prone to allergies or any skin reactions, it is better to consult a dermatologist before using it. It is always advisable to do a patch test before using serums all over the face. Avoid harsh chemicals or makeup when using serums as they may alter their efficacy. Also, people who are prone to severe skin issues like eczema must use serums with caution.
5. Is serum a moisturizer?
Yes and no. Serums can be chock-full of moisturizing ingredients (hyaluronic acid, ceramides) to help skin retain moisture. But, that doesn't make them moisturizers in the traditional sense. Face lotions and creams are more decadent and create a barrier to keep all that good stuff in the skin.